Gillette #MeToo ad: Does being 'woke' pay off? | DW News - YouTube
Procter & Gamble's Gillette ad: What it says about the trend in 'woke' advertising | CNN Business
Gillette says it's satisfied with sales after controversial ad | CNN Business
Gillette - Gillette updated their profile picture.
Hundreds of British men threaten to boycott Gillette over #MeToo-inspired advert | Daily Mail Online
Procter & Gamble's Gillette ad: What it says about the trend in 'woke' advertising | CNN Business
Gillette is woke now? When brands try to keep up with the times
Gillette has it right, advertisers can't just celebrate masculinity & ignore #MeToo
Gillette and the Year of Woke Business Strategies | A+E Networks
Did Gillette Miss the Mark with Its Toxic Masculinity Ad? - Knowledge at Wharton
No, Gillette Did Not Lose $8 Billion Because of a "Woke" Ad - YouTube
POV: Where Gillette's New Ad Went Wrong | BU Today | Boston University
How to avoid the pitfalls of Gillette's 'woke' commercial | Ad Age
Gillette Venus ad reaches dangerous levels of “woke” | Ben Davies - YouTube
Woke washing? How brands like Gillette turn profits by creating a conscience | Advertising | The Guardian
Where Self-Interest Ends and Social Responsibility Begins
Gillette, APA Fight 'Toxic Masculinity' | National Review
Gillette ad takes on 'toxic masculinity' in #MeToo-era rebrand, provoking a backlash - The Washington Post
The Best Men Can Be - Wikipedia
Gillette Gets WOKE and Goes BROKE! - YouTube
Hopping on the woke bandwagon'
Get woke, go broke? Gillette's 'toxic masculinity' ad via Grey New York haunts P&G as shaving giant takes US$8 billion writedown – Campaign Brief
P&G Challenges Men to Shave Their 'Toxic Masculinity' in Gillette Ad - WSJ
Woke ads: is there such a thing as bad publicity? | The Lighthouse
